Paid Advertising

Whether on mobile or desktop, in app or on a TV, programmatic makes it possible to deliver a message across screens at the moment of greatest potential impact.

If your desired audience happens to be using a smartphone in the morning to watch YouTube, programmatic will deliver the appropriate mobile video ad. If your audience is sifting through local shopping results on a tablet before dinner, programmatic will ensure the right ad is served. And as audiences adopt new types of connected devices and consume content in new ways, programmatic technologies will adapt to those too.

We use OTT/CTV solution, advertisers have access to the most advanced solution in the market. Powered by three distinct methods of audience targeting, getting the right message in front of the right person at the right time has never been more effective.
 
Unmatched audience targeting paired with the ability to target both the big screen and small screens, OTT/CTV with Simpli.fi is the most effective and impactful way to deliver video creative to a specific audience.

AUDIENCE TARGETING

Addressable
Target physical addresses using GPS data to serve OTT/CTV ads with unmatched precision and scale.
 
Behavioral
Bring the precision of digital targeting to OTT/CTV with the ability to target users based on keywords, context, and other online behaviors.
 
Demographic
Take advantage of numerous combinations of demographic variables to target your ideal audience.